Younique Wellness was founded by Dr. Steven Fischer, who specializes in incorporating nutrition with psychotherapy treatment. In addition to this, he also offers genomic testing, which illuminates potential hereditary disease risks. Dr. Fischer will then educate the patient on how they manage their unique risks through nutrition and stress management.
For this project we were hired to create a new brand from the ground up, including assisting with the naming of the company and tagline, “Stop guessing about your health,” along with creating a new logo, website, stationery design, and other marketing materials.
The Younique Wellness logo’s look is based on a molecular model and forms a “YW.”
Home Page (Introduction): The viewer is greeted with a welcome message layered over top of an animation of a DNA chain.