Welcome to the Marketing Fundamentals Podcast.

We cultivate knowledge about marketing through basic principles and help others unlock their potential and reach their goals.

Learn, Grow, Succeed.

While most marketing experts spend a lot of time informing their listeners on shiny new tactics, The Marketing Fundamentals Podcast takes a different approach. By educating our audience on the core principals and fundamentals, we give them the power to leverage appropriate tactics that work with an overarching plan of attack designed around their target market.

The Marketing Fundamentals Podcast brings expert interviews, updates on marketing trends, software, and AI, we are a source for anyone who wants to learn or expand their knowledge of marketing and increase their bottom line.

Recent Episodes:

Ep 7: The Buyer’s Journey

Ep 7: The Buyer’s Journey

John and Mike have an entertaining and accessible conversation about the buyer’s journey. What is it, and how do we leverage it for our business?

Numerous examples illustrate how this works from the business side as well as the buyer. See why this is foundational for P5 Strategies.

Ep 6: Hospitality Marketing

Ep 6: Hospitality Marketing

John and Mike sit down in-studio with hospitality marketer and entrepreneur Kevin Spagnuolo to discuss connecting great businesses and events with the people that want to enjoy them.

Some of Kevin’s creations include What’s Up Traverse City, What’s Up Chicago, and Fingertip Concierge.

Ep2: The 5 Pillars of Online Sales Conversions

Ep2: The 5 Pillars of Online Sales Conversions

John and Mike discuss the 5 pillars of online sales conversion. Our proprietary formula is responsible for driving every marketing strategy we create. There’s also some hot advice on how having a great why the message can keep your wife extremely happy as well as the ins and outs of how online sales happen.

Come Together

THE STUDIO:
310 W. Front St #308
Traverse City, MI 49684

REQUEST LINE:
(231) 714-0290

Toll Free: (877) 280-6486

If you are looking to inquire about becoming a vendor partner, freelance partner or would like an opportunity to pitch us on your software please send your inquiry to [email protected]. Anyone trying to sell us through our contact form will be deleted and blacklisted from any future consideration.