Google SEO: Over the last thirty days we’ve seen some elevated SERP volatility, sometimes as high as 9.2. This is an indication that Google is tweaking things. We’ve seen this pretty consistently across databases globally (UK, Germany, Italy, Spain, France, Australia,...
As the preferred agency for supplement marketing, we’ve worked with some of the largest supplement manufacturers in the industry. We know that the task of choosing the best manufacturer for you can be daunting, at best. We wanted to simplify the choice for you...
The product launch is one of the most important moment in a startup’s life. It’s the decisive moment where all your efforts come to fruition—the ultimate test of your planning and skills. However, many entrepreneurs fail to understand that launching a product is...
This is an unprecedented time for many of us, and with the COVID-19 outbreak taking front and center in all of our news-feeds, it can leave you wondering how you should best communicate with your customers. Let’s discuss this. 1 – Provide Reassurance Humans are...
Why You Need to Use FAB (Features, Advantages, and Benefits) for Your MarketingMarketing a product or service can be costly. Hence, you want to be as certain as possible that your marketing efforts will succeed. A marketing framework can help you by focusing your...
Five Pillars of a Winning Marketing Strategy Over the years we’ve created hundreds of marketing strategies at LeadPlan Marketing. In the beginning, we took some lumps, but over time our process for designing marketing plans has become a well-oiled machine. Now, we...
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This guide covers every critical step taken by successful supplement companies. With years of experience working with clients to bring vitamin, sports nutrition and nutraceutical brands to life, we uncover trade secrets and expose pitfalls along the way.