Net Neutrality – And Your Website

Net Neutrality – And Your Website

One of our clients asked a fantastic question which many other folks are also wondering. “What do the implications of Net Neutrality regulations mean for my website?” We’re not going to take sides on this issue, but hopefully, put your mind at ease. There’s been a lot...
What Are Titles and Meta Descriptions?

What Are Titles and Meta Descriptions?

Updated: May 14, 2018 When discussing search engine optimization (SEO) basics, two terms that you’ll often hear are “titles” and “meta descriptions.” Having high-quality titles and metas aren’t the magic switch to make your SEO jump straight to the top, then again...
Adobe XD: Why It Matters For Your Company

Adobe XD: Why It Matters For Your Company

Adobe has recently released a new program from a beta version to a live 1.0 version, Adobe XD. Adobe XD (which stands for Experience Design) is an all-in-one user-experience/user-interface solution used for designing website wireframes, mobile apps, and more. With...
Marketing for Industrial Manufacturers in 2018

Marketing for Industrial Manufacturers in 2018

Times have changed. Wouldn’t you agree? Buyers today are shopping differently than they were 30, 20 or even 10 years ago. Opportunity used to come to you in the form of phone calls or visits. Back when people had to call you directly and ask about your product or for...
The Digital Marketing Dictionary

The Digital Marketing Dictionary

A/B Split: comparing two versions of an advertisement to see which one performs better. You compare two ads by showing the two variants (A and B) to the same audience visitors at the same time. Above the Fold: the part of a website that appears on the page without...