We had a great conversation with LinkedIn expert Raza Imam, bestselling author of a dozen books including LinkedIn Sales Machine.

See how to leverage the largest Business to Business (B2B) social media organization to foster relationships without making the most common mistakes. Raza shares with our listeners how win at LinkedIn using three simple things.

Raza Imam helps B2B SaaS companies generate leads with a content marketing strategy that generates qualified leads eager to talk to you.

Learn more in his book, LinkedIn Sales Machine: The Secret Strategy to Generate Leads and Sales on LinkedIn – in 30 Minutes/Day

While most marketing experts spend a lot of time informing their listeners on shiny new tactics, The Marketing Fundamentals Podcast takes a different approach.  By educating our audience on the core principals and fundamentals, we give them the power to leverage appropriate tactics that work with an overarching plan of attack designed around their target market.

The Marketing Fundamentals Podcast brings expert interviews, updates on marketing trends, software and AI, we are a source for anyone who wants to learn or expand their knowledge of marketing and increase their bottom line.

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